LISBON · CHICAGO

RESTAURANT GROWTH AGENCY · LISBON AND CHICAGO

You runthe kitchen.We run the growth.

We manage restaurant accounts on Uber Eats, Glovo and Bolt Food — by hand, inside your own accounts. This is not consulting and not a report full of recommendations: we make the changes ourselves, run the advertising ourselves, and carry the result on our own money.

Why restaurants work with us

Uber Eats Glovo Bolt Food All three platforms — one team

Two offices: Lisbon for European markets, Chicago for the United States.

We work inside your account

We don't send advice for you to implement later. We change the menu, photos, prices and ads ourselves — you approve them.

We know the platform algorithms

We know what moves a restaurant up the listing: searchable names, card conversion, ratings, item availability and cancellations.

We carry the risk

Our fee is only a share of the growth we brought in. On the revenue you already had, you pay zero.

No growth — no invoice.

We calculate our fee from what actually reaches the restaurant: after the platform commission and after ad spend. Not from gross revenue.

What we do

Full account management across all three platforms

Sales on a platform come down to four things: how many people see you, how many open your menu, how many order, and how much of it you keep. We work on each of them separately.

01 · Store and menu search optimisation

We rewrite dish names, descriptions, categories and store settings for the platform's internal search. The goal is to rank higher for the terms people actually type. A large share of orders comes from search and the top positions, which makes your ranking worth more than copy written for humans.

02 · Photography and cover image — testing and rework

The cover decides whether they open you in the list; the dish photo decides whether they order. We test versions and replace the ones that underperform. The same dish with a different photo converts differently — it is the fastest lever on the platform.

03 · In-platform advertising

We run campaigns manually: bids, daily budgets, keywords, weekly tests. The platform's automatic campaigns spend the budget evenly, but not where it matters. We calibrate on actual orders, not impressions, and switch off whatever doesn't pay back.

04 · Combos and margin

We build sets, combos and upsells, raise the average order value, and set prices with the platform commission already priced in. Revenue growth without margin growth is as bad for us as it is for you — we earn from what stays with the restaurant.

05 · Reviews, ratings and refunds

We reply to reviews, hold the rating, and dispute unjustified refunds to get your money back. It is not only about money: ratings and cancellations directly affect how high the platform shows you.

What you get along the way

Weekly report

Orders, revenue, ad spend and rating — broken down by platform.

Monthly invoice

Fee calculated with an open formula: every number can be traced back.

One chat with the team

Changes, questions and approvals in one place — no tickets, no queues.

Online dashboard

A link with live numbers — open it any time, without waiting for the report.

Platforms

Europe

Uber Eats Glovo Bolt Food

Full account management — the three platforms we run day to day.

Deliveroo Just Eat Lieferando Wolt

Other major European platforms — we take these on where the market requires it, with the scope agreed per account.

United States

DoorDash Uber Eats

Run from our Chicago office. Same method, adapted to how the US marketplaces rank and price.

Different countries run different apps. We work with whichever ones matter in your market.

DoorDash owns Deliveroo and Wolt. The same group runs under different names on each side of the Atlantic, which is why the same playbook applies in Chicago and in Lisbon.

How we run Uber Eats advertising

Terms

We only earn on what we brought in ourselves

Everything you were already earning without us stays entirely yours. Our share is calculated only on what was added on top of it.

01

Baseline

Average monthly revenue over the 3 months before the work begins. We calculate it from your own accounts, fix it in an annex to the contract and both sign it. From there the number does not change. A month when the restaurant was closed for more than a week is left out — we use the month before it instead.

02

Growth

This month's revenue minus the baseline. If there is no growth, the calculation stops here.

03

– Platform commission

We subtract the platform commission and delivery from the growth. We use your actual rate taken from the platform invoice, not from its published price list — it differs between restaurants and is usually lower than the advertised one. That money never reaches the restaurant, so it does not enter the base.

04

– Ad spend

We subtract the budget spent on advertising inside the platforms that month. If you were already advertising before us, we only subtract what was added on top of your usual level: the earlier budget is already reflected in the baseline, and we do not count it twice.

05

= Base · our share 15%

We take 15% of what is left. The other 85% is yours.

Calculate your own

Change any number — the calculation updates.

Your actual rate from the platform invoice — usually lower than the published one.

Only the budget added on top of your usual level.

Baseline€5,000
Grew to€6,500
Growth+€1,500
– Platform commission, from your invoice−€450
– Advertising−€150
Calculation base€900
Delivery Lift · 15%€135
Restaurant keeps€765

Before us the restaurant made €5,000 and paid us nothing. Now it makes the same €5,000 plus €765 on top. The €135 invoice only exists in a month where there was growth.

Example for a single platform. With more than one, each is calculated the same way at its own rate — and you still receive a single invoice, itemised line by line.

Send us your numbers

Illustrative figures. The final calculation uses verified platform data and the signed agreement. This is what stays with the restaurant before food, labour and tax — not net profit.

18-month contract

Search ranking, ratings and order history are built up over months. A short contract forces you to chase quick effects at the cost of margin.

The baseline is fixed together — and stays fixed

We calculate it from your own accounts, write it into an annex to the contract and both sign. No number in the calculation moves retroactively.

Your side of the work

Kitchen, quality, packaging, prep speed, and manager access to the accounts. Everything else on the platform is ours.

Offices

Lisbon · Europe

Uber Eats, Glovo, Bolt Food, and the other European marketplaces where the market requires it.

WhatsApp +351 937 236 736 Telegram @z_rua

Chicago · United States

DoorDash and Uber Eats. Same method, adapted to how the US marketplaces rank and price.

+1 (872) 808-8087

Both offices work the same way: inside your own platform accounts, on the same fee.

Answers before you ask

How is your fee calculated?

We take 15% of the base, and the base is only what we brought in. We subtract the baseline from this month's revenue, then subtract the platform commission and the advertising spend from that growth. The 15% is taken from what is left; the other 85% is yours. On the revenue you already had, you pay zero.

What if my revenue does not grow?

There is no invoice. Our fee is only a share of the growth we brought in, so a month without growth costs you nothing — you pay only in the months where there was growth. The base is always the baseline fixed in the annex to the contract: it does not move, so a weak month never changes what a strong one is measured against.

Why is the contract 18 months?

Search ranking, ratings and order history are built up over months. A short contract forces you to chase quick effects at the cost of margin. The risk stays on our side either way: in a month without growth there is no invoice, so the length of the contract costs you nothing on its own.

What access do you need?

Read-only access to start — that is enough for us to calculate your baseline for free. For the work itself we need manager access to your accounts, because we change the menu, photos, prices and ads ourselves instead of sending you advice to implement later.

Which platforms do you work with?

Uber Eats, Glovo and Bolt Food — all three platforms, one team. On each of them we run full account management: store and menu search optimisation, photography, in-platform advertising, combos and margin, reviews, ratings and refunds. In the United States we work on DoorDash and Uber Eats.

What if I sell on more than one platform?

Each platform is calculated separately, at its own actual rate taken from that platform's own invoice. You still receive a single invoice from us, itemised line by line, so you can see exactly what came from each platform.

Where are you based and which countries do you work in?

We have two offices: Lisbon covers European markets and Chicago covers the United States. In Europe we run Uber Eats, Glovo and Bolt Food day to day, and we take on Deliveroo, Just Eat, Lieferando and Wolt where the market requires it. In the United States we work on DoorDash and Uber Eats. We take on a platform when it matters in your market, and the scope is agreed per account.

Who decides what changes on my page?

You do. We change the menu, photos, prices and ads ourselves — you approve them. We don't send advice for you to implement later, and nothing on your page goes live without your approval.

How do I check the numbers?

Every number comes from your own accounts. You get a weekly report with orders, revenue, ad spend and rating broken down by platform, a monthly invoice calculated with an open formula where every number can be traced back, and an online dashboard with live numbers you can open at any time.

How delivery platforms actually work

Notes from managing restaurant accounts on delivery platforms — how ranking, advertising and platform economics behave in practice.

Unit economics

How platform commission changes delivery economics

Why the rate you actually pay is not the one on the price list — and what it does to the margin on every order.

7 August 2026
Search and ranking

What moves a restaurant up the platform listing

The signals a marketplace ranks on, and which of them a restaurant can actually influence.

Coming soon
Advertising

Reading a platform ad report without fooling yourself

Which numbers in the in-platform ad report describe demand, and which only describe spend.

Coming soon

All insights Case studies

Talk about your restaurant

Send us read-only access — we calculate your baseline for free

Read-only access is enough to work out your baseline. Nothing changes in your accounts until you approve it.

We reply within one business day. We never ask for your platform passwords.

Platforms you sell on

Thank you — we have your request. Next step: we send you a short read-only access checklist for Uber Eats, Glovo and Bolt Food, and within one business day you get your baseline calculated from your own numbers. Nothing changes in your accounts until you approve it. If you prefer to start today, message us on WhatsApp.